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AMICA 3.0 STUDIO LINE

Studio Line induction hob series 

It’s always a challenge when a multi-brand company wants to create a consistent image of its products in a very competitive market. When Amica asked us to design a new range of their induction hobs, we decided to unify the hob’s layout and simplify the iconography. The result was a few series of induction hobs that differ from each other but also share the same brand DNA. New iconography enhances users’ experience by providing legible function icons. The new hob series seamlessly combines modern minimalism and classic style.

Studio Line induction hob series offers cooking under control – no need to stir and no overboiling or burning food. HobControl Pro! 4 precise temperature control programs for melting, stewing, slow cooking, and grilling never fail – no matter the pot size or even when more water is added to the pot in the process! This is possible by applying intelligent algorithms that sense the heating zone temperature on an ongoing basis and precisely set the right heating power to what is cooking in the pot. Cooking with HobControl Pro means less electricity used – the hob always chooses the right amount of heating power needed to avoid energy losses. Choose the right temperature control program by touching one of the sensors, make an impression, and get ready for the applause from the family for food that always comes out right.

Amica is the largest Polish manufacturer of household appliances. For more than 70 years, their appliances have helped thousands of customers in Poland and countries across Europe perform their kitchen chores daily.

The Amica Group is present in more than 60 countries, producing over one and a half million home appliances yearly. Over 500 million consumers use Amica products worldwide.

Amica Group’s brand portfolio includes Amica, Gram, Hansa, CDA, and Fagor.

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Client

AMICA

Year

2021-2022

Date

October 13, 2023

Category

Design, Graphic design, Industrial design